Project Title: PRODUCT DEVELOPMENT & PACKAGING for Martha’s Macadamias Farm, Macadamia Milk Product Launch Strategy (Andrew Roebling)
Tribeca Macadamia Nut Project
| Details | |
|---|---|
| Project Title | PRODUCT DEVELOPMENT & PACKAGING for Martha’s Macadamias Farm, Macadamia Milk Product Launch Strategy (Andrew Roebling) |
| Project Topics | International Affairs Product Design & Development Reporting, Financial Planning & Analysis |
| Skills & Expertise | |
| Project Synopsis: Challenge/Opportunity |
Martha’s Macadamia Farm is a new company which will produce macadamia nut milk. They plan to produce three to four flavors: lightly sweetened, unsweetened, vanilla, and potentially chocolate. The heads of the company have asked you to help identify ideas for development, packaging and design which will be vital to the success of the brand. Please help the company by answering the questions below.
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| Project Synopsis: Activities/Actions Required | |
| Project Synopsis: Expected Results |
Project Timeline
| Touchpoints & Assignments | Date | Type |
|---|---|---|
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Program Kickoff |
Jan 25 2021 | Event |
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Each team must upload their WIP deliverable for review. |
Mar 02 2021 | Submission Required |
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Project Intro Presentation |
Mar 02 2021 | |
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Project Working Session |
Mar 02 2021 | |
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ANY QUESTIONS? |
Apr 02 2021 | |
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UPLOAD FINAL DELIVERABLE |
Jul 02 2021 | Submission Required |
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Debrief with Martha's Leadership |
Oct 02 2021 | |
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End of Project Evaluation |
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Students Receive Project Access |
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Submit Project Preferences |
Program Managers
| Name | Organization |
|---|---|
| Ashley Mc Neill | University of Florida |
Teams
| Team Name | Project Name | Team Members |
|---|---|---|
| No Teams Available |